Jessica Kolifrath

Expert Freelance Writer

Email: birdwrites@gmail.com

Website: writing.mountainhomestead.com

Summary

Bringing over 10 years of consecutive content and copy writing experience to every project. Polished SEO and content strategy skills with nationally known brands like Lowe’s, Walmart, Overstock.com, Amazon, and eBay. Worked with both the biggest producers and smallest independent companies over the course of my career. Niche specializations include construction, home and garden, landscaping, food and agriculture, and outdoor living.

Professional Skills

  • Researching skills honed by writing on topics as diverse as programmable logic controllers, healthcare workplace design, and thermal processing for metals
  • Crafting of both B2B and B2C materials and an in-depth understanding of the differences
  • Developing and managing an editorial calendar, from keyword and topic research through publishing on platforms like WordPress and proprietary CMS software
  • Adjusting style, tone, and voice based on the goals and audience for the content or copy
  • Tapping into the power of social content and the factors that make a piece shareworthy
  • Marketing expertise, with a focus on crafting copy and content that excites and educates.

Work Experience

Amazon.com via OneSpace – Product Category Description Writer
June 2013 to August 2014

  • Researching sales categories and crafting compelling descriptions that encompass a vast range of different products, including vacuums and specialty construction tools


Overstock.com via OneSpace – Item Product Description Writer
August 2012 to Present

  • Crafting product and category descriptions optimized around long-tail keywords
  • Focusing on product and benefit pairings to get consumers envisioning their uses for the product
  • Completed over 3,000 individual orders as of January 2019


Writer Access
February 2011 to Present

  • Working with over 300 different clients to produce website content, blog posts, white papers, press releases, product descriptions, eBooks, and more
  • Received 339 “Exceeded Expectations” ratings and 24 endorsements from clients


Boostability
May 2013 to Present

  • Creating blog posts, entire website content packages, and publisher biographies as part of the company’s SEO packages for small businesses
  • Maintained an average 4.78/5 star rating over approximately 3,000 published pieces
  • Honored with an Editor’s Choice Award for Best Article in September 2015

ContentWriters

June 2016 to Present

  • Covering a wide range of different clients across dozens of industries, including insurance, construction software, and manufacturing
  • Producing content varying from full-length eBooks to short and succinct product descriptions


Local Giant – Medical and Technology Content Writer
March 2013 to November 2013

  • Building and delivering on editorial calendars for six different clients
  • Creating content and blog posts for a Windows XP driver website, local chiropractors, dental practices, and physical therapy clinics

More information on former work experiences available upon request.

Technological Experience

WordPress, Google Docs, Hootsuite, Buffer, Asana, Trello, Slack, Microsoft Word, Excel, Tumblr, Twitter, Facebook, Pinterest, Smartsheet, and more

Education

  • Gordon College, Associate’s Degree in Psychology
    • Graduated 2008